Providing Near Real-time visibility on Secondary sales KPIs to management for faster decision making
[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”3.0.47″][et_pb_row admin_label=”row” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text admin_label=”Text” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”]Problem Statement:
Providing Near Real-time visibility on Secondary sales KPIs to management for faster decision making
Key Challenges addressed?
- Data scattered across platforms leading to strenuous manual work in getting the visibility and resulting in reporting lags
- Existing system did not have capability to showcase business relevant KPIs in an easy manner”
The Impact!
- Sales organization was able to view business KPIs and take decisions faster
- Enabled sales to track and review the E2E secondary sales process right from salesmen productivity, revenues, inventory stocks, store level KPIs”
How we helped solve the problem?
- Built the E2E Analytics platform by first understanding customer needs and work backwards with Multiple teams to build the platform
- work with country leadership to ensure the platform is adopted by various countries(14) for key decision making in sales processes
- Continuous feature enhancements by introducing new measures/improving performance for better end user experience”
Industry
CPG/FMCG
Functional Area
Sales Analytics and Reporting
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